The Terrarium Shop
Brand Identity

This project was to create a brand identity based on creating a modern and fun feel for an oddities shop that focuses on plants, pinned insects, and a wide variety of classes and activities. The problem to solve included wanting to use a specific set of colors that included mustard yellow and a light teal that was used in a variety of existing decor in the shop. The owner also wanted to include an icon that could be used in a variety of assets such as the aprons that the class wears in the shop and for recognizable social media branding.